You're not done. You're a work in progress, building toward something great. That's why we made CLIF® BUILDER'S® with 20g of complete protein, with essential amino acids to help repair and build muscle. It's the great-tasting protein bar that makes every ingredient count -- so you can get the most out of your workout. A chocolate-y heap of crunchy, peanut-buttery, protein-packed goodness.

Clif Bar is named after my father, Clifford, my childhood hero and companion throughout the Sierra Nevada Mountains. In 1990, I lived in a garage with my dog, skis, climbing gear, bicycle and two trumpets. The inspiration to create an energy bar occurred during a day-long, 175-mile bike ride with my buddy Jay. We’d been gnawing on some “other” energy bars all day. Suddenly, despite my hunger, I couldn’t take another bite. I thought, “ I could make a better bar than this!” That’s the moment I now call “The Epiphany.”